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Real Estate
Azgard Real Estate
Always-on lead generation for property launches with instant lead-form follow-up and CRM routing.
Markets:
- UAE
- Pakistan
- 320
Property inquiries
- $6.10
Cost per inquiry
- 38%
Qualified by sales team
The Challenge
Each property launch started from scratch, and slow follow-up meant many inquiries went cold before a salesperson called them back.
The Strategy
- Always-on prospecting campaigns, with launch-specific creative added for each new project
- Instant lead forms with budget and timeline questions to pre-qualify buyers
- Automated follow-up and CRM routing to the right sales agent by market
- Sales-team qualification feedback used to refine targeting
The Results
- 320 property inquiries across UAE and Pakistan.
- Average cost per inquiry of $6.10.
- 38% of inquiries qualified by the sales team.
Tools Used
- Meta Ads
- Meta Pixel and Conversions API
- Zapier
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